Australian Bedding Stewardship Scheme

Reloop Consulting recently partnered with the Australian Bedding Stewardship Council (ABSC) on a comprehensive website redesign. This collaboration aimed to revamp ABSC’s online presence, enhancing their messaging, positioning, and overall communication strategy.

Project Overview

Working within the framework of ABSC’s existing brand and logo, Reloop crafted a website that now presents a modern and clear impression, mirroring the quality and commitment of the ABSC team. This update ensures that the website accurately showcases the stewardship’s impactful initiatives.

Key Contributions

  • Collaborative Workshops: Engaged with the ABSC team to align on website goals and gather insights.
  • Concept Wireframing: Created initial wireframes to facilitate content development ideas.
  • Design Implementation: Utilized existing visual design elements to craft refined web concepts.
  • Print to Web Enhancement: Transformed traditional print materials into dynamic web content.
  • Web Development in Webflow: Built and launched the site using Webflow, optimizing for performance and user experience.
  • Interactive Elements: Enhanced user engagement through custom animations and interactive features.

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